"Negotiations Begin Now": International Business Administration Students at Ar-Rasheed Smart University Engage in Real-World Business Simulation
university newsWhen knowledge transforms from abstract classroom concepts into executive decisions and from academic lectures into active negotiation tables, core professional competencies begin to take shape—equipping students to navigate the complexities of the global market with confidence and capability. In line with this experiential learning vision, students from the Department of International Business Administration at Ar-Rasheed Smart University executed a hands-on negotiation simulation today, Tuesday, September 22, 2026. The exercise was conducted under the supervision of Dr. Ayman Ahmed Al-Midwahi, instructor of the Crisis Management and Negotiation course, as part of the University’s applied initiatives designed to bridge academic theory with real-world corporate practice. The simulation centered on negotiating an exclusive conditional agency agreement for Japanese Janome products in the Republic of Yemen on behalf of Al-Faseel Sewing Machines Company. The negotiation teams were structured into specialized functional roles: Team A: Team Lead: Abdullah Muhammad Al-Dahbali Quality & Specifications: Muhammad Fuad Al-Faseel Finance & Pricing: Ahmed Mu'eed Logistics & Delivery: Naif Fahd Al-Du'ais Marketing Strategy: Samra Ibrahim Al-Faseel Legal Affairs: Jaber Al-Ansi Observer: Shehab Ali Al-Ajeef Team B: Team Lead: Muhammad Idrees Al-Ansi Quality & Specifications: 'Omair Fayez Muthanna Finance & Pricing: Mohammed Waleed Ashiyyah Logistics & Delivery: Khairullah Mohammed Al-Ansi Marketing Strategy: Mohammed Hamoud Al-Himyari Legal Affairs: Amjad Akram Al-Dahwah Observer: Abdulsalam Khaled Al-Sarabi Dr. Ayman Al-Midwahi emphasized that the simulation aimed to translate theoretical frameworks into practical execution, honing critical skills in strategic analysis, persuasion, dialogue management, decision-making, and high-performance teamwork. For their part, participating students expressed their enthusiasm for the exercise, affirming that the experience offered a valuable opportunity to test their capabilities in an environment mimicking the corporate world, thereby boosting their negotiation confidence and tactical acumen. These applied initiatives underscore Ar-Rasheed Smart University’s ongoing strategy to deliver education that extends beyond lecture halls—producing highly skilled, competitive graduates equipped for the global workforce.








